by Mannosylerythritol lipids (MEL) are glycolipids biosurfactants produced by several yeast strains that exhibit excellent surface activity and biodegradability. MEL and its derivatives provide outstanding emulsification and dispersal capabilities, making them suitable for various industrial applications where chemical-based alternatives are being replaced by eco-friendly bio-based products. The global MEL market is driven by the growing need for sustainability in industries such as personal care products, foods and beverages, agricultural chemicals, and others.
Global mannosylerythritol lipids market was valued at US$ 3,339.4 Mn in 2022, exhibiting a CAGR of 5.1% in terms of revenue, over the forecast period (2023 to 2030) to reach US$ 4,991.9 Mn by 2030
MEL has valuable emulsifying, dispersing, and surface-active properties making them ideal for use in shampoos, creams, lotions, and other personal care applications. Its excellent biodegradability and low toxicity also make MEL useful as bio-pesticides and biosurfactants in agricultural applications. The market is witnessing increased demand from industries shifting towards more sustainable bio-based products and away from traditional petrochemical-derived surfactants and emulsifiers.
Key Takeaways
– Key players operating in the Mannosylerythritol Lipids market are Toyobo Co. Ltd., Biotopia Co. Ltd., Damy Chemicals Co. Ltd., and Kanebo Cosmetics
– The global MEL market is expected to witness considerable growth due to the increasing demand for sustainable and eco-friendly products from industries like personal care, foods, and agriculture
– Major companies are investing in R&D and expanding their production capacities globally to leverage the vast market potential in different geographies and capture a larger share of the bio-based products market
Market key trends
The Mannosylerythritol Lipids market is driven by the rising trend of replacing conventional petrochemical surfactants with bio-based and sustainable alternatives across various industries. MEL provides excellent emulsification and dispersion along with biodegradability, positioning it as an eco-friendly substitute for synthetic surfactants. Leading personal care brands and manufacturers are focusing on developing bio-based product ranges using MEL to attract environmentally-conscious consumers. The trend is poised to accelerate in the coming years as businesses proactively respond to sustainability imperatives and changing customer preferences.
Porter’s Analysis
Threat of new entrants: Potential new entrants in the industry lack economies of scale in production and face high costs of establishing distribution channels.
Bargaining power of buyers: There exist a number of options available for buyers to choose from based on their preferences which gives them high bargaining power.
Bargaining power of suppliers: Suppliers of key raw materials like oils and carbohydrates have moderate to low bargaining power due to availability of substitutes.
Threat of new substitutes: Alternative biosurfactants can be used in place of Mannosylerythritol lipids which poses a moderate threat from substitutes.
Competitive rivalry: Existing players compete on the basis of product differentiation, innovation and pricing.
The Asia Pacific region currently holds the largest share in the Mannosylerythritol Lipids Market Regional Analysis in terms of value due to the large production of MEL in countries like China. North America is projected to be the fastest growing regional market between 2024-2031 supported by rising awareness about bio-based surfactants and stringent regulatory framework regarding environment safety.
The Europe region is also expected to offer lucrative opportunities for market players owing to growing personal care and cosmetics industry in countries like Germany, UK, France etc. Increased adoption of green chemicals in industries will further drive demand for mannosylerythritol lipids in various application sectors across European countries.
*Note:
1. Source: Coherent Market Insights, Public Source, Desk Research
2. We have leveraged AI tools to mine information and compile it.
About Author - Ravina Pandya
Ravina Pandya,a content writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemicals and materials, etc. With an MBA in E-commerce, she has expertise in SEO-optimized content that resonates with industry professionals. LinkedIn Profile
