May 23, 2024

Big Data Healthcare Market is Estimated to Witness High Growth Owing to Advancements in AI and Predictive Analytics

The big data healthcare market involves collection of large and complex datasets from a variety of sources such as consumer lifestyles data, physiological readings, biometric data as well as EHRs and digital health records. Big data is used to improve patient outcomes and management, predict diseases and enable preventive intervention. It also allows optimization of operational processes within hospitals and healthcare facilities for higher productivity and efficiency.

The Global big data healthcare market is estimated to be valued at US$ 52,629.8 Mn in 2024 and is expected to exhibit a CAGR of 25% over the forecast period 2023 to 2030.

Key Takeaways

Key players: Key players operating in the big data healthcare are Innovaccer Inc., SAS Institute Inc., Optum Inc., Oracle Corporation, Dell Technologies Inc., Epic Systems Corporation, GE Healthcare (GE Company), Cerner Corporation, Allscripts Healthcare Solutions Inc., and International Business Machines Corporation (IBM), among others.

Key opportunities: Growing adoption of big data analytics by healthcare payers and providers to optimize health outcomes as well as operational costs is a key opportunity in the market. Big data helps in improving disease management, population health management and supply chain management.

Technological advancements: Advancements in artificial intelligence and predictive analytics are fueling the adoption of big data in healthcare. AI and machine learning enable improvement of clinical outcomes as well as personalization of care through advanced predictive modeling.

Market drivers

Need for reduced healthcare costs is a key driver for the big data healthcare market. Big data enables optimization of clinical and business processes leading to reduced operational overheads as well as improved resource allocation. Predictive analytics based on big data insights allow intervention at early stages of diseases lowering treatment costs significantly. Growing digitization of healthcare records and incorporation of IoMT devices is also contributing to the growth of big data in healthcare.

The major challenges being faced by the Big Data Healthcare Market are data privacy and security, lack of data standardization, high cost of investment, and lack of skilled workforce. As healthcare data contains sensitive personal information, ensuring privacy and security has always been a big concern. With growing instances of data breaches, it has become even more critical to address this challenge. Lack of common standards for collection, storage and sharing of healthcare data poses integration challenges. This hampers analysis of large, complex datasets from multiple sources. Adopting Big Data technologies requires heavy investment in infrastructure, tools and trained professionals. This poses affordability challenges, especially for smaller players. There is also a significant shortage of data scientists, engineers and analytics experts with both clinical and technical expertise needed to drive insights from healthcare Big Data. Overcoming these challenges would be crucial for harnessing the full potential of Big Data in revolutionizing healthcare delivery.

SWOT Analysis

Strength: Ability to generate valuable insights from massive and complex healthcare datasets. This helps improve clinical outcomes, reduce readmission rates and enable precision medicine.
Weakness: Privacy and security risks associated with sensitive patient data. High initial costs and expertise required for implementation.
Opportunity: Personalized treatment recommendations, population health management, drug discovery, and outcomes-based pricing. Real-time monitoring of pandemics/disease outbreaks.
Threats: Stringent regulations around data privacy and security. Competition from smaller niche players providing focused solutions.

The North American region dominates the Big Data Healthcare Market currently in terms of value, owing to faster technology adoption, large health systems, and big data vendor presence in the US and Canada. However, the Asia Pacific region is expected to witness the highest CAGR during the forecast period. This can be attributed to rising healthcare expenditure, growing geriatric population, increasing adoption of advanced data analytics, and supportive government initiatives in countries like India, China and Japan.

*Note:

  1. Source: Coherent Market Insights, Public sources, Desk research
  2. We have leveraged AI tools to mine information and compile it