July 17, 2024

The Future Prospects of Canned Tuna Market

The Canned Tuna Market is estimated to be valued at US$ 18.7 billion in 2023 and is expected to exhibit a CAGR of 4.5% over the forecast period of 2023-2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:

Canned tuna is a popular food choice due to its convenience, long shelf life, and nutritional benefits. It is widely consumed as a protein-rich food across the globe. Canned tuna products are available in various forms such as flakes, chunks, and steaks, and are used in multiple cuisines. Additionally, the growing trend of health-conscious consumers and the increasing demand for ready-to-eat seafood products are driving the market growth. The market also benefits from the surging popularity of quick and easy meal options. These factors are expected to contribute to the steady growth of the canned tuna market.

Market Dynamics:

The canned tuna market is driven by two key factors – increasing consumer awareness about the health benefits of seafood consumption and the convenience it offers. With the rising prevalence of chronic diseases and the growing focus on maintaining a healthy lifestyle, consumers are opting for healthier food choices. Canned tuna, known for its high protein content and omega-3 fatty acids, is thus gaining popularity among health-conscious individuals. Moreover, the convenience of canned tuna, which requires no additional preparation and has a longer shelf life, makes it a preferred choice for consumers with busy lifestyles. These factors are expected to drive the growth of the canned tuna market.

Market key trends:

Canned Tuna Market is expected to witness significant growth over the forecast period, primarily driven by the rising demand for ready-to-eat products and the growing consumer preference for convenience foods. Canned tuna offers several benefits, such as longer shelf life, convenience, and affordability, which are driving its popularity among consumers. Moreover, the increasing awareness regarding the health benefits associated with tuna, such as high protein content, omega-3 fatty acids, and vitamins, is further fueling its demand in the market.

SWOT Analysis:

Strength: Canned tuna market benefits from its extended shelf life, affordability, and convenience. Its high protein content, omega-3 fatty acids, and vitamins make it a healthy choice for consumers.

Weakness: One of the weaknesses of the canned tuna market is the concern regarding the sustainability and environmental impact of the tuna fishing industry. This has led to some consumers switching to alternative protein sources.

Opportunity: The growing trend towards healthy eating habits, along with increasing disposable incomes in emerging economies, presents significant opportunities for the canned tuna market to expand its consumer base.

Threats: The major threats for the canned tuna market include increasing competition from alternative protein sources and the fluctuating prices of raw materials, such as tuna and packaging materials.

Key Takeaways:

The Global Canned Tuna Market Demand is expected to witness high growth, exhibiting a CAGR of 4.5% over the forecast period (2023-2030). This growth is attributed to the increasing demand for convenient and ready-to-eat food products and the rising awareness about the health benefits of tuna.

In terms of regional analysis, North America is projected to be the fastest-growing and dominating region in the canned tuna market. The rising consumption of seafood products, along with the increasing preference for healthy and sustainable food options, is driving the growth in this region.

Key players operating in the canned tuna market include Frinsa, Thai Union Group PCL, Century Pacific Food Inc., Bumble Bee Foods, LLC, Jealsa, Grupo Calvo, PT. Aneka Tuna Indonesia, American Tuna, The Jim Pattison Group, Bolton Group, and Dongwon Group. These key players are focusing on product innovation, expansion in untapped markets, and strategic partnerships to strengthen their market presence and gain a competitive edge.

1.  Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it