by Air purifiers are electronic devices that help remove airborne pollutants from indoor air, thereby improving indoor air quality. These devices make use of various technologies like HEPA filtration, activated carbon filtration, ultraviolet germicidal irradiation, etc. to trap particulate matter, smoke, bacteria, allergens, and other pollutants from the atmosphere. The key end-users of air purifiers include residential buildings, commercial establishments, government organizations and public spaces. In the GCC region, growing concerns over air pollution and its health hazards have led to rising awareness and demand for air purifiers in recent years.
The global GCC Air Purifier Market is estimated to be valued at US$ 127.3 Mn in 2023 and is expected to exhibit a CAGR of 5.7% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Dynamics:
The increasing awareness regarding negative health impacts of air pollution has been a major driver behind the growth of the GCC air purifier market. According to a recent study by WHO, nine out of 10 people worldwide breathe air containing high levels of pollutants. The rising levels of particulate matter and other air pollutants in the GCC cities have increased the risk of chronic respiratory diseases and heart ailments among the general population. As a result, more people in the region are opting for air purifiers to help improve indoor air quality. Another factor boosting the market is growing construction activities leading to emission of fine dust particulates. The rapid infrastructure development projects in the GCC countries have significantly deteriorated the air quality in recent years. This has further augmented the demand for air purifiers across both residential and commercial buildings.
Segment Analysis
The GCC air purifier market is dominated by the residential sub-segment. Increasing indoor air pollution levels due to rising construction activities along with rising consumer awareness regarding the health benefits of purified indoor air are majorly driving the adoption of air purifiers in households across GCC countries. The growing importance given to air quality in homes is expected to continue supporting growth within the residential sub-segment over the forecast period.
PEST Analysis
Political: Government regulations mandating minimum air quality standards for construction as well as operations of public places are encouraging increased adoption of air purifiers. Various awareness campaigns to highlight health risks of indoor air pollution have also positively impacted market growth.
Economic: Rising income levels and growing health consciousness have boosted consumer spending on smart home appliances including air purifiers. Rapid urbanization and infrastructure growth are also major contributors to indoor air pollution requiring mitigation solutions.
Social: Rising public concerns over worsening air quality due to factors like rapid industrialization, traffic congestion and construction activities have increased demand for air purification systems.
Technological: Advancements in HEPA and activated carbon filter technologies have improved purifying efficiencies. The introduction of multi-filter systems, Wi-Fi enabled monitoring and Smart home connectivity features are augmenting demand.
Key Takeaways
The global GCC Air Purifier Market Growth is expected to witness high growth. The global GCC Air Purifier Market is estimated to be valued at US$ 127.3 Mn in 2023 and is expected to exhibit a CAGR of 5.7% over the forecast period 2023 to 2030.
The GCC region is projected to dominate market demand over the forecast period. Rapid urbanization, rising affluence and growing health awareness are driving robust adoption of air purifiers especially in the UAE and Saudi Arabia which account for over 60% of the region’s market share.
Key players related content: Key players operating in the GCC air purifier market are E. & J. Gallo Winery, Constellation Brands, Inc., The Wine Group, and Treasury Wine Estates. These companies are focusing on introducing innovative multi-filter systems and Wi-Fi/Smart home enabled products to strengthen their market position.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
