May 13, 2024
Global Desktop Virtualization Market

The Global Desktop Virtualization Market Is Driven By Corporate Digital Transformation

Desktop virtualization allows organizations to run multiple desktop systems on a single host server, delivering applications to users independent of device or location. It virtualizes the desktop environment and delivers it to users through a secure desktop virtualization client. This reduces hardware and support costs for corporations while allowing employees to access all documents, applications, and resources from any internet-enabled device. The global desktop virtualization market enables organizations to transition employees to remote work easily, reduces IT management overheads through centralization, and enables digital transformation initiatives through flexibility and scalability.

The global Desktop Virtualization Market is estimated to be valued at US$ 12.3 Bn  in 2023 and is expected to exhibit a CAGR of 18% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends

One of the major trends driving the growth of the desktop virtualization market is the increasing adoption of cloud computing and server virtualization technologies by organizations. As businesses aim to centralize computing resources and enable remote work through the cloud, desktop virtualization provides a way to deliver individual virtual desktops from a centralized location. This has led many organizations to adopt virtualization technologies both in private datacenters as well as public clouds. Desktop virtualization vendors are also integrating their solutions with popular cloud platforms like Amazon Web Services, Microsoft Azure and Google Cloud Platform which is supporting the growth of cloud-based virtual desktop deployments. Integration with cloud platforms provides scalability, flexibility and pay-as-you-go pricing benefits which is appealing to many businesses.

Porter’s Analysis

Threat of new entrants: The desktop virtualization market requires large investments in R&D and infrastructure to support virtual environments. Established players enjoy economies of scale making it difficult for new players to enter.

Bargaining power of buyers: Individual buyers have moderate bargaining power given the availability of substitutes like cloud computing. However, large enterprises are in a strong position to negotiate on price and customization.

Bargaining power of suppliers: Leading vendors have strong bargaining power given their large market share and proprietary platforms. However, the threat of open-source solutions keeps their bargaining power in check.

Threat of new substitutes: Technologies like cloud computing, containerization pose a threat. However, desktop virtualization provides cost benefits for organizations with large desktop populations.

Competitive rivalry: The market is consolidated with few global players dominating. Players compete based on product features, management capabilities, and total cost of ownership.

Key Takeaways

The global Desktop Virtualization Market Share Is expected to witness high growth over the forecast period supported by increasing adoption of VDI and DaaS solutions across industries.

Regional analysis: North America is the largest market for desktop virtualization currently owing to strong economic conditions and early adoption among enterprises. Europe is another major regional market supported by initiatives toward digital transformation. Asia Pacific is identified as an important emerging market led by countries like China, and India, and investment in digital infrastructure projects. Latin America and Middle East & Africa offer significant growth opportunities for vendors.

Key players: Key players operating in the desktop virtualization market are GuardRFID Solutions Inc., ALE International (Nokia Corporation), Favendo Gmbh, Teldio Corporation, CenTrak, Cisco Systems Inc. (Cisco Meraki), AiRISTA Flow Inc., Creativity Software Ltd., IBM Corporation, DigitalGlobe Inc. (Maxar Technologies), Aruba Networks (HPE Development LP), Ericsson Inc., HERE Global BV, IndoorAtlas Ltd., GL Communications Inc., and Esri Inc. Players compete based on product and service offerings, partnerships, and pricing.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it